Leading Midlands manufacturer, Morris Site Machinery is flying the flag for Britain overseas having secured over £3.5 million worth of international orders in one month as it further strengthens its ambitions and growth into global markets.
After a year’s worth of new product development and strategic planning, these orders will see the company supply Australia’s largest equipment hire company, new customers in Dubai to support projects in the lead up to Expo 2020 along with new orders from Russia.
Working with its partner Allight Sykes, the company will provide 300 SMC TL90 LED ELV lighting towers, throughout 2016 and into 2017 to Coates Hire in Sydney, Melbourne and Brisbane. The efficient, extra low voltage equipment was exclusively designed to meet the increasingly stringent health and safety requirements Down Under and suit a range of sectors.
Paul Thompson, CEO of Allight Sykes, said: “This significant contract win is a great result for our partnership with Morris Site Machinery. Our customers expect robust, safe and economical solutions.”
The SMC TL-90 LED ELV is one of the most efficient extra low voltage lighting towers on the market. Compact and easy to transport, it is super silent and offers up to 165 hours of uninterrupted operation.
Its four 300W powerful DC LED lamp heads give directional, clear and crisp light with a spread of up to 100 metres. It also has advanced safety features including automatic mast descent when the handbrake is released, central lifting eye and accessible lashing down points for ease of loading at ground level.
Over 50 TL90 LED lighting towers will be delivered into Dubai after securing an order from a new customer. The TL90 LED towers have been chosen for use on various construction projects in the lead up to Expo 2020 and the products have been specifically adapted to improve heat reflection and ensure operation in high temperatures.
Morris Site Machinery Managing Director Phil Winnington said: “These are significant orders and contract wins for us, testament to the quality and reputation of robust British manufacturing in a global marketplace.
“It shows faith in the quality of our products, our ability to innovate and produce bespoke solutions for our customers and the value of the strong partnership working we enjoy.
“In our lighting tower range we have great British products which enable us to maximise opportunities worldwide. We have continued to bolster our ties with our current customer base in territories that represent the biggest growth for us, developing our international sales footprint where our products can satisfy the demands of temperature and terrain.
“These significant contract wins bring into sharp focus the need to continue to innovate, build quality British products and services that enhance supplier and customer partnerships” Phil commented.
Through its global partner network, Morris Site Machinery gained further orders to supply its market leading TL90 lighting towers into Russia by its Sales & Service partner Tokyo Boeki. The end user in Russia was technically very satisfied in TL-90 Lighting Tower compared to other models as they are working in severe conditions of the Far North.
Morris Site Machinery is part of a fifth generation family business with ties in Shropshire. It has four depots and service hubs across the UK and has built a robust reputation for quality supplying the hire, rail, petrochem and construction sectors with its market leading brands SMC, Hilta, Denyo and ArcGen.
